ART 218Visual Culture
3 creditsVisual culture introduces students to an array of image-based practices with an emphasis on methods through which images are interpreted. The course introduces key concepts and histories from an eclectic range of visual arts, including art, film, and design. A focus is placed on cultivating an informed and critically engaged viewer, in order to empower and enrich individual visual experience and to cultivate visual literacy. Cross-listed as COM 218.
ART 204Image Studio
4 creditsA studio course that focuses on digital imaging techniques for graphic design. Projects involve creating and editing digital images, exploring a range of digital illustration styles, and understanding copyright and other production-related issues. The course provides an introduction to several Adobe applications, including Illustrator and Photoshop. While skills development and technical knowledge are emphasized, design theory underpins the course.
ART 227Type Studio 1
4 creditsType Studio 1 explores the role that typography plays in shaping the form and content of visual communication. Through a series of studio projects and exercises that introduce letterforms and text in relation to images, texture, color, hierarchy, and grid structures, students explore a variety of design problems and build skills in communicating visual meaning. Lectures and demonstrations introduce the history, theory, and practical uses of typography.
This studio course explores a range of methods, techniques, and professional practices utilized in the field of graphic design. Students conduct design research; define communication problems; evaluate intuitive and analytical approaches to problem solving; and develop critical thinking, oral presentation, and writing skills. Emphasis is placed on the design process, creative collaboration, the appropriateness of form to a given context, and the integration of visual and verbal content.
An advanced studio/lecture course that focuses on the principles of brand development and application. Students explore the discipline of branding through design problems that integrate research, concept development, ideation, and design. Brand applications include a variety of two-dimensional and three-dimensional formats, covering visual identity, the brand experience, logotypes, typographic sets, color palettes, and photographic and illustration styles.
ART 329Package Design
4 creditsThis course focuses on three-dimensional design as it applies to product containers. Type, layout, design, and form are fully explored to create commercial packaging, with all design problems carried through from concept to three-dimensional package. Focus is placed on the practical and aesthetic demands of designing three-dimensional sustainable products, the relationship between form and function, and the relationship between creativity and cost-effectiveness.
An advanced studio/lecture course that focuses on the principles of interaction design. The course explores human-centered and activity-centered approaches to designing and developing concepts for interactive products. Projects involve problem finding, user research, concept creation, systems-level thinking, usability testing, and the presentation of high-fidelity prototypes.
An advanced studio/lecture course that focuses on the principles of web design, the structural flow of interface design, content development, and web delivery for on-screen devices. Topics include identifying user, client, and design goals; defining information architecture; balancing functionality and aesthetics; optimizing media; designing for multiple devices; writing for the web; and designing for usability and accessibility.
An advanced studio/lecture course that focuses on the development of a professional-level portfolio for entry into the graphic design job market. Upon completion, portfolios are reviewed by visiting professionals from the design and advertising fields.
A capstone course requiring the student to apply knowledge and experience to a semester-long project as the culmination of their academic studio work. The thesis consists of a written component and a multifaceted design project in support of the student's research.